Genre helps recognise and classify what the audience likes and wants and by extension determines the social groups that are part of a genre's target audience. To be specific, it may be used to outline a certain viewer demographic(
classes A-E, from white collar jobs, blue collar jobs, skilled servicemen to unemployed and students) or a psychographic group(
mainstreamers, explorers, resigned) . The word is derived from the
French word for type or kind. Film goers and regular TV viewers like to have a general idea of what they are going to watch before they watch it. Therefore, many viewers will gain a familiarity with the most common genres they watch.
Typical codes + conventions of genre
Romance
- Seduction
- Male Gaze
- Natural lighting
- Soft facial expression
- Attraction
- damsel in distress feature
- Two Shot
- Male protective figure
Action
- Sparks, fumes or debris
- Stern facial expression
- Scars
- Protagonist physically fit
- Direst slogan/tagline
- Explosions and Weapons
Horror
- Dark
- Repressive memory/FEARS(Coulrophobia)
- Freudian slip(uncanny feature)
- Sinister
- Slasher antagonist
- Weapons
- Mystical
- Violence
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